Founder of Own Your Local Market
Andrew Biggs
Founder. Operator. Systems Builder.
Andrew Biggs is the founder of Own Your Local Market, where he works with local service businesses to improve the customer journey from discovery through repeat business.
His work focuses on helping businesses get found, build trust, handle opportunities more consistently, and grow without adding unnecessary complexity.
Who Is Andrew Biggs?
An entrepreneur focused on making growth easier to operate.
Andrew Biggs is an entrepreneur, operator, and founder of Own Your Local Market. His work centers on the idea that marketing, sales, technology, follow-up, and customer experience should operate as one connected journey.
His background spans sales performance, leadership, technology, entrepreneurship, team operations, and business growth. Today, he applies that experience primarily to local service businesses that depend on calls, appointments, estimates, consultations, proposals, reviews, referrals, and repeat customers.
Current Focus
Designing a better customer journey for local service businesses.
The exact tools and tactics change, but the operating questions remain the same: Can the right customers find the business? Do they trust it? What happens after they raise their hand? And can the relationship continue after the first transaction?
Market Visibility
Helping businesses become easier to find through search, Google Business Profile, service pages, educational content, and emerging search experiences.
Authority
Building buyer confidence through reviews, proof, expertise, case studies, customer stories, reputation, and useful education.
Performance Systems
Connecting CRM, scheduling, response, follow-up, pipelines, automation, and reporting so opportunities are handled more consistently.
Sell & Scale
Improving retention, referrals, reactivation, customer value, attribution, and readiness for additional demand.
Operating Background
Sales, leadership, technology, growth, and entrepreneurship.
Andrew’s perspective on business growth was shaped less by traditional agency marketing and more by years spent around sales performance, growing teams, technology businesses, operating systems, and founder decision-making.
Sales & performance
Early work centered on sales performance, communication, leadership, and learning how people and teams operate under growth pressure.
Experience around scale
His background includes helping grow a business from $6 million to $30 million, managing large teams, and working around high-growth technology and mobile-gaming businesses.
Systems-first entrepreneurship
Over time, the focus shifted toward building repeatable processes, reducing unnecessary founder dependence, and making businesses easier to operate as they grow.
Local service businesses
Own Your Local Market applies that operating perspective to businesses that depend on local visibility, reputation, human sales or booking interactions, and long-term customer relationships.
Why Own Your Local Market
Growing businesses often become disconnected one decision at a time.
A website gets built. A CRM gets added. Advertising starts. Reviews live somewhere else. Scheduling gets bolted on. Follow-up depends on whoever remembers. Reporting comes later.
None of those decisions are necessarily wrong. The problem is that nobody may have designed how all of them should work together from the customer’s point of view.
Andrew built OYLM around that problem: connect the journey, identify the constraint, and improve the part of the business that deserves attention before adding more complexity.
The MAPS Framework
A framework for deciding what deserves attention first.
MAPS organizes the customer journey into Market Visibility, Authority, Performance Systems, and Sell & Scale. It gives local service businesses a simpler way to identify the constraint before adding more activity.
Selected Experience
Work shaped by real businesses and real customer journeys.
Andrew’s current work through OYLM focuses on practical systems that make local service businesses easier to find, easier to trust, and easier to buy from.
Connecting content, CRM, scheduling, and growth strategy
Work has included customer journey design, CRM integration, educational content, online scheduling, and paid advertising strategy.
Improving sales systems and customer conversion
Work has included sales-journey improvements, CRM optimization, maintenance-plan strategy, and clearer conversion paths.
Making education, scheduling, and follow-up clearer
Work has included scheduling improvements, educational content, follow-up automation, and clearer visibility into lead flow.
Insights by Andrew Biggs
Writing about the customer journey behind local service business growth.
Most of Andrew’s public thinking is published through Own Your Local Market, where he writes about visibility, trust, CRM, follow-up, customer retention, and the systems that connect them.
Professional Presence
Follow Andrew’s professional work through OYLM and LinkedIn.
Andrew’s professional writing and operating ideas are primarily published through Own Your Local Market. LinkedIn is his main external professional profile.
Own Your Local Market
Find out what deserves attention first.
Take the MAPS Diagnostic to see where your customer journey is strongest, where opportunities may be leaking, and what deserves attention next.